You know when an area is explored by Vogue that it's a place of note. Step into the spotlight Portobello Road in Notting Hill, which was recently covered by the fashion bible.
The Vogue Guide to Portobello Road was lead by designer Penelope Chilvers, who rounded up some of the area's most creative characters - people who give the community its charm and cachet.
Read on to find out why this on-trend selection of market traders, designers, models, stylists and musicians choose to live, work and socialise in Portobello Road.
As well as the recommendations published by Vogue, leading interior design magazine Wallpaper* has reported on the opening of a new boutique from Vanessa Seward at 42 Ledbury Road in Notting Hill - a five minute walk from Portobello Road.
The store has been created by architect Laurent Deroo and features a specially curated musical playlist from Seward's composer/producer husband, Bertrand Burgalat.
"Notting Hill remains a hub of creative talent and the Bohemian, artsy vibe remains a big draw for residents," comments Marlon Lloyd Malcolm, Head of Sales at mews specialist Lurot Brand. "Many people choose to move within Notting Hill rather than leave the area, and we find our mews properties in Denbigh Close, Pembridge Mews and Ledbury Mews are favoured by buyers who want a property style to match their creative backgrounds."
For a long time, I felt like it was the only place I felt fully comfortable to wear whatever I wanted. Fancy walking down the street with a flower pot on your head for a hat? 'Just another day on Portobello,' the locals would say."